Research on college high-level sports team management

Por: Xiao-song Zeng.

Athens 2004: Pre-olympic Congress

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In comply with the related management theory we have done a research about our current sports team models and practices in colleges on 28 coaches and management team members from 16 colleges. The purpose is to improve our management and it will greatly enhance the sports team models’ level.
Several methods are used such as literature data law, investigation law, logical analysis law, data statistic law, etc.


Currently there are three major management models in college sports team: co-sponsor (45%), self-sponsor (15%), mix-sponsor (40%). And the sports team members are mainly from three parts: amateur sport school students, fit age retired athletes, and new high-school graduated students. The research covers five main fields: recruitment, training, major study management, routine management and financial management.
The main work at recruitment covers the five parts: the policy stipulated by the educational department, adjustment and supervision by the provincial management department, auditing by college, sport items confirmed by sport department, candidates selected by major coaches.
The characteristics of the training management in college sports team compared with the professional athlete team are:
[1]. Serious floating situation in college
[2]. Huge gap in professional level and ability among team members
[3]. Lack of systematic training
[4]. More pressure and overload in educational courses
[5]. Insufficient time, more difficulty and larger intension on training
[6]. College athletes have higher educational background and comprehensive ability
The major training and management for college sports team mainly relies on the special teaching plans and subject management stipulated by its own college.
The routine management for college sport team bases on the rewards and punishment policy stipulated by college.
The financial resource for college sport team is now supported by 3 main channels, support solely by college in the past time, i.e. the fixed training and contest cost in different colleges, minor specific financial support by different provincial educational & management departments, financial support provided by society sponsors.


[1]. Yang Shimai (1996), Modern Management Theory [M] Beijing, Economic Science Publisher
[2]. Mao Hong (1994), New Ways on Sport Training [M], Beijing, People Sport Publisher
[3]. Zheng Qixu(1996), Flexible Management [M], Beijing, Petroleum University Publisher



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